Your Life ( and Style) IS American Idol!

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YOUR LIFE AND STYLE IS AMERICAN IDOL

by Tamara Gold

Do you go through your day feeling kind of pitchy?

Or perhaps no one is listening to you and you want to yell out, “Hey dogg, listen up, listen up, listen up. Okay, dogg…..”

You even go to your favorite store, touch a few tubes of the new Tom Ford lipstick line and think, “I’m just not feeling it.”

Your husband hums in the shower and you find yourself saying, “Honey, I love you, but I’m worried about your song selection. With all the great pop songs out there what were you thinking by humming ‘Yellow Submarine?”

What I’m thinking is that life mirrors “American Idol.”

Think about it a moment: Just like on “Idol,” we wake up every morning, style ourselves in the best way possible and then go out on that great stage of life to put on our best performances. Sometimes we win; other times we’re stuck in the bottom three. A detractor can makes our lives miserable. Other times, our personal Simon says, “You went from zero to hero. Well done. ”

What are the deeper lessons of Idol that apply to your life, business and personal style?

Just like Simon tells us on Idol, please stay true to who you are.

It’s time to recognize your own unique talents and stay true to the best vision of you. Think about the singers on Idol who are some mish-mash of what they think everyone else wants them to be as an artist. Suddenly, they’re schitzo!  One week, they’re crooning a country song and the next they’re doing some Zeppelin. It’s confusing because everyone else wonders, “Who is this person?” Just like on Idol when you figure out the best version of you then stick with it. Think about Adam Lambert and Chris Daughtry who were always true to their unique visions. No one had either of them singing show tunes. Those songs just didn’t fit. People who are true to themselves can’t be anything else but beautiful and authentic.

Just like Paula used to tell us on Idol, show us a little more personality.

Don’t hide out. Your personality makes you magnetic and unforgettable. This is true when it comes to your personal style. Perhaps you’re like Crystal Bowersox this season and you dress like you live in a Seattle coffee shop. You know what? She’s perfect because her clothing reflects her true personality. Can you imagine how uncomfortable she would feel if they forced her to wear a tight mini skirt and low-cut shirt? Don’t let others dictate how you will present yourself to the world.

Do it your own way – because the world has enough cookie cutter types.

Your goal is to stand out from all of those who are simply auditioning. You don’t want to look like that cookie cutter girl with the same outfit, the same hair and even the same makeup. Your individuality will make you rise from the pack, and often this does start with clothing. Siobhan Magnus might wear a short tulle skirt with legwarmers and cowboy boots next week, but somehow it all works because she has style to stand out for the rest. Look at Adam Lambert. Like him or not, he commands the room from his ever-growing hair to his pointy-shoes.

Realize that everyone isn’t always a fan.

You can’t go through the day worrying if everyone will vote for you. There will be people who don’t like you or those who judge you harshly. Remember that Simon was rude to Jennifer Hudson and basically told her that she stunk. She was low in the top ten when she got kicked off “Idol,” disappeared and came back to win an Oscar and have a hit CD. Your detractors can and will be wrong. I’m sure Daughtry isn’t still upset that he didn’t win Idol or even come in as the runner up.

Make sure to appreciate the Ellen in your life.

There will always be someone who desperately wants you to win and sees the positive in you. He or she will make you laugh and smile like Ellen does on “Idol.” Cherish this person and let their compliments sink in.

Realize that we all make bad song choices.

Big Mike, I feel your pain on Beatles week. But realize that we all make a bad decision or two in life. You might even do it in front of a lot of people like those Idol contestants. But the key is you put yourself out there and someone will “get” your tune.

Finally, just like on Idol, polish yourself, grow and evolve as you go on.

Think about the Idol contestants on week one vs. the finale of the show. Of course, they’ve had major makeovers from top industry pros. They’ve been polished up and the gold has been tumbled until it shines. Most of the ladies begin as regular people and look like beautiful stars when it’s over. You can work on your own hair, face and clothing in the same manner. Realize it’s not an overnight fix. Heck, it takes those idols all season to really look fabulous.

Oh, one more. Everyone is a winner.

Yes, if you put yourself out there, stay true to who you are and focus on doing your best then how can you not become a winner?

Right, dogg?

What Does Dior Show Mascara have to do with Your Business?

February 18, 2009 by Red Lipstick Reporter  
Filed under Blog

CEW Hosted the first West Coast Women in Beauty Series at the Beverly Hills Hotel

Brand Aid: Creating Opportunity in a Challenging Market. Beauty & Lifestyle expert, Martha McCully interviewed Pamela Baxter, President and Chief Executive Officer of LVMH Perfumes & Cosmetics of North America & President and Chief Executive Officer Christian Dior Inc. 

No matter what type of business you’re running, I’m sure you’ve had concerns about today’s economy. How can you continue to build your business and brand when it seems that the consumer doesn’t want to spend money?  Baxter shared strategies and insights  which turned Dior’s Beauty brand around even in a  down economy.

Baxter began her career in the beauty and fashion industry right out of college. During one of the countries past recessions, she had difficulty finding a job and ended up working behind a cosmetic counter as a makeup artist. She left the cosmetic counter for a short while as she attempted to start her own entrepreneurial venture. Her business venture didn’t go as planned. A decision by the landlord to turn the space the business was occupying into a bank changed her direction . Back to the cosmetic counter she headed to beg the company to give her back her old job. Fate? Perhaps. But, Baxter believes that success comes from following your passion, taking risks, and always be willing to learn something new. 

 Her Entrepreneurial venture in the past, she is holds several prestigious titles, including, Chief Executive Officer Christian Dior Inc. Dior was having trouble with their luxury cosmetic brand. They decided to scale back on distribution and make Dior cosmetics more exclusive. Then picked one product category on which to focus. Dior Show Mascara, is what they chose and it grew a stunning 45% in sales last year. Baxter stressed that no matter what is happening in the economy, people still want top quality and service. They may be willing to give some things up in order to keep luxury items in their lives. Baxter believes that sometimes you trade up and sometimes you trade down; Life is about choices; Ultimately people still want to believe in the dream. 

 How can You Apply Baxter’s Advice to Your Business? 

Start by taking another look at what you’re currently doing. 

  1. What one area of your business can you focus on?
  2. How you can make it better for your customers? 
  3. Where can you scale back?
  4. Can you offer better service to your customers?
  5. Are your products or services the highest quality?